News and Arche•bytes

Welcome to our home away from home.

While we continue to prepare for the official launch of archetypedesignstudio[dot]com, please feel free to view some of our featured projects either by scrolling down or via the directory (to your right).

You are also invited to glimpse into the depths of a designer's musings at ARCHE•BLogGER, a visual exploration inside a creative mind.

December 06, 2007

Victorio-Maria logo

Client: Victorio

The client, a photographer, required a clean, one color identity for his web site and miscellaneous collateral. The striking black and white palette compliments his black and white photographic style, while the 3 color version adds a dash of dramatic color.

For this, a monogram-themed "seal" was developed with the initials of the two names occupying the center along with the five point star, which was of personal significance to the client.

©2008 Dagmar Jeffrey. All designs are under their respective copyright. All rights reserved.