News and Arche•bytes

Welcome to our home away from home.

While we continue to prepare for the official launch of archetypedesignstudio[dot]com, please feel free to view some of our featured projects either by scrolling down or via the directory (to your right).

You are also invited to glimpse into the depths of a designer's musings at ARCHE•BLogGER, a visual exploration inside a creative mind.

December 06, 2007



What began as a quick side-trip turned into a nifty opportunity to brand my online forum moniker, Seapony. Drawn, scanned, then digitally rendered using Adobe Illustrator CS, the identity-avatar typographically incorporates both the user's surname's initial and the first letter of her forum moniker. The eye colors change depending on the holiday (as with the bottom right version, which depicts Halloween), season, or like an online "mood ring" the general disposition of the user.

The complete history of the evolution of the name and design can be found in the link under the Client name ARCHE•BLogGER, above.

©2008 Dagmar Jeffrey. All designs are under their respective copyright. All rights reserved.