News and Arche•bytes

Welcome to our home away from home.

While we continue to prepare for the official launch of archetypedesignstudio[dot]com, please feel free to view some of our featured projects either by scrolling down or via the directory (to your right).

You are also invited to glimpse into the depths of a designer's musings at ARCHE•BLogGER, a visual exploration inside a creative mind.

April 29, 2008

Spec: The Real Monster

Client: no!spec

This pro-bono poster was designed and donated to the anti-speculative organization.

Spec work is a commonly employed unethical practice that target designers and is normally masked under the guise of a contest or test of skill using actual, active client projects for little or no compensation to the creative.

Another well known beast that like-wise preys on the innocent in similar fashion was employed as a simple, yet impacting psychological comparison.

©2008 Dagmar Jeffrey. All designs are under their respective copyright. All rights reserved.